Mercury Photos, Hull

media training

how to write a marketing/communications strategy

Many people we meet are faced with the daunting task of writing a strategic marketing or communications strategies for their organisation for the very first time or as part of a change programme.

Our training team has many years' experience of writing and implementing such strategies and plans and can provide practical help and advice during this training session. We make it simple by designing a straightforward plan with you to start off by then circling back to add detail as implementation progresses.

Attendees on this training course will benefit by:

  • Developing a strategy and associated plans that sit right alongside the business/corporate plan
  • Following our straightforward, step-by-step process, which will provide clarity
  • Focusing on actions, not words
  • Choosing an appropriate level of detail
  • Getting practical advice every step of the way
  • Creating measurable forecasts and budgets
  • Presenting a plan in style
  • Tracking progress

Duration – full day

Costs start from - £2,000 plus VAT for a group of up to six people, including all course materials (excludes room hire, group meals and trainer travel and accommodation costs)